For this healthcare events company, I developed a visual identity system centered around human connection and innovation. At the core was a custom geometric pattern that translated seamlessly across mediums—digital animations, stage signage, structural activations, and social media. The design used bold, linear forms and vibrant color combinations to create a sense of rhythm, energy, and progress.To reflect the human-centered nature of the show, I also created stylized faces as a graphic element. These added warmth and personality, grounding the abstract system in the people driving healthcare forward.